What Type of Video File Can You Upload to Instagram
Instagram Video Sizes and Dimensions hide
Are you using video on Instagram to communicate, connect, and engage with your audience? Wondering what are the best video sizes and Instagram video formats are for everything from Instagram Stories to IGTV?
As video continues to increase in popularity, adding information technology to your cadre marketing strategy is critical. And with so many video options, it's easy to do!
But keeping runway of all the correct Instagram video aspect ratios and dimensions can go out you scratching your caput. 🤔
That'south why we've put together this complete guide, including an Infographic that you tin pivot and salvage for later! 📌
Plus, nosotros've included handy tips on how to put each and every Instagram video dimension to their all-time uses with handy marketing tips, ideas, and examples!
Let'southward take a look! 👀
Desire to abound your Instagram followers faster? Get this free checklist for sixteen quick, piece of cake wins you can immediately employ to build an audition.
Let's Talk Instagram Video Specs
Earlier drilling down to the specific types of Instagram video and the purpose behind them, hither are the overall sizes for whatsoever Instagram video:
- Maximum xxx frames per 2nd.
- Maximum length of lx seconds.
- Maximum file size of 4 GB.
What is the Instagram video max/min resolution?
There are 5 primary min/max resolution requirements for your Instagram video, depending on where and how you'll post information technology. These size options encompass foursquare, mural, portrait, stories, and carousel videos!
- Square video minimum resolution is 600 x 600. Max is 1080 x 1080.
- Portrait video minimum resolution is 600 x 750. Max is 1080 x 1350.
- Landscape video minimum resolution is 600 x 315. Max is 1080 ten 608.
- Stories/reels/live video minimum resolution is 600 x 1067. Max is 1080 x 1920.
- Carousel video minimum resolution is 600 10 700. Max is 1080 x 1080.
Allow's dive into the specifics of each below, likewise as some tips on how to use each Instagram video dimension for your marketing goals!
Instagram Video Aspect Ratios
Here are the aspect ratios for each IG video format to keep in mind:
- Square Video – 1:i Aspect Ratio
- Portrait Video – 4:5 Attribute Ratio
- Mural Video – 1.91:1 to 16:9 (we recommend sticking to a 16:9 attribute ratio. Trust us, information technology'south easier to manage!)
- Stories/Reels/Alive Video – 9:xvi Attribute Ratio
- Carousel Video – You have some wiggle room with this attribute ratio. You can upload carousel videos in square, portrait or landscape (i:1, 4:five, 16:ix). Withal, keep in heed that in one case y'all upload and choose one aspect ratio for your first carousel video, all others in the serial will exist cropped the same way!
Offset a Free Trial of Tailwind for Instagram!
- Schedule photos and videos directly to your Instagram feed with Machine Post.
- Optimize every post for more engagement with SmartSchedule and Hashtag Finder.
- Automatically hibernate your mail service's hashtags in the commencement comment to keep your explanation clean & clutter-gratis.
- Make your posts more discoverable with user tagging & location tagging.
- Analyze what'due south working across every post and contour with smart analytics.
Instagram Square Video
- Ideal Dimensions: 1080 x 1800px
- Ideal Attribute Ratio: 1:ane
- Video Length: up to threescore seconds
For many years, the square was the but video ratio you lot could share on Instagram. But times they are a-changin' and at present you don't have to make all your IG videos foursquare. You lot can shoot and upload them in square, vertical or horizontal aspect ratios. Thank goodness!
Still, square IG videos are still preferred by many, and you tin can use them when:
- y'all want to accept upward more than space
- quickly capture audience attending
- share an impactful moment,
or fix the stage equally Adidas did here! ⬇
Instagram Portrait Video
- Ideal Dimensions: 1080 x 1350px
- Platonic Aspect Ratio: four:five
- Video Length: up to 60 seconds
Instagram portrait video minimum resolution is 600 x 750. The max size for upload is 1080 x 1350.
As you might imagine, there'south a slight departure in the presentation of a portrait video compared to a square video; it stretches a chip longer.
You can apply it in the same way you use square, but this version gives room for:
- more text
- call outs
- calls to activeness
- transcription of the content,
or a domestic dog balancing water on its nose, because… who doesn't desire to run across that?! 😂
Instagram Landscape Video
- Ideal Dimensions: 1080 x 608px
- Ideal Aspect Ratio: 1.91:1
- Video Length: up to threescore seconds
This is where many people get tripped upward when uploading their videos to Instagram. Landscape video minimum resolution is 600 ten 315. The max is 1080 ten 608.
To exist honest, landscape video is the to the lowest degree likely of all video dimensions to get used on Instagram, but as Hymeneals Dresses proves, it can be useful in certain situations.
Utilise landscape video to:
- maintain the look and feel of a previously recorded video
- share a more stylistic and creative presentation
- or take your audience on a visual journeying.
Instagram Stories Video
IG Stories video minimum resolution is 600 x 1067. Max is 1080 10 1920.
- Ideal Dimensions: 1080 x 1920px
- Ideal Aspect Ratio: 9:sixteen
- Video Length: each story upwardly to fifteen seconds
IG Stories video minimum resolution is 600 x 1067. Max is 1080 10 1920. The maximum length of a video is likewise 15 seconds. If you lot upload longer videos, Instagram volition cutting the video up into Story clips automatically upwardly to one minute long.
Videos must exist in MP4 or MOV file format and accept a minimum frame charge per unit of 30 FPS (frames per 2d) and a minimum resolution of 720 pixels. The maximum file size is 4 GB.
Instagram Stories was launched in 2016 and quickly dubbed a clone of Snapchat that would kill off the platform entirely! 😱
While that hasn't happened, Instagram Stories has definitely emerged the winner in imperceptible content.
IG Stories has a ton of value for brands and businesses when delivering:
- Content you don't feel "worthy" of your feed
- Content that provides a improve look into the personality of your make
- In-the-moment updates and just-for-fun peeks behind the scenes
- Highlight seasonal offers like Target does on a regular basis.
As I mentioned higher up, Stories are a great way to engage your audition in a whole new style.
Instead of feed or Instagram alive video that feels more structured, planned for and scheduled, Stories can be shared throughout the day, at whatever time, and in a variety of means.
Instagram Story Video Ideas:
- Behind-the-scenes
- Product launch
- How-to
- Squad highlight
- New location
- Proclamation
- Teaser
- Press release
- Podcast episode
- New weblog mail
Instagram Carousel Video
- Ideal Dimensions: 1080 x 1080px
- Platonic Aspect Ratio: i:1, 4:v, xvi:9
The minimum size requirement for carousel videos is 600 x 700. The max size allowed is 1080 x 1080.
You might be familiar with carousel images, but did you know you can use video in the same mode? In the click of a push button, you tin cull multiple videos and add together them to one post. 😍
Use carousel video to:
- Tell a bigger story
- Turn one video into multiple (shorter) video clips,
- or create an experience effectually your make, team, product, or service similar Buzzfeed Tasty does with every video they share.
*Important Note: Carousel videos do not evidence the video icon like typical videos on Instagram. Instead, they prove the carousel icon in the upper right manus corner.
Now that you have a general idea of Instagram video options, let's take a look at required video specs across each Instagram feature.
Plus, see how more tips on how to strategically use that feature in your concern!
Instagram Reels Video
- Platonic Dimensions: 1080 x 1920px
- Platonic Aspect Ratio: 9:16
- Video Length: up to 60 seconds
Instagram TV (IGTV ) Video
- Ideal Dimensions: 1080 x 1920px
- Ideal Aspect Ratio: 9:sixteen
- Video Length: fifteen seconds to 10 minutes
Videos on your Instagram feed must be between 3 – lx seconds long, merely if you lot have a longer video to share, consider uploading it to IGTV instead – y'all tin can add a preview of the video to your Instagram feed! On a normal account, IGTV videos can be up to ten minutees long. Larger accounts with over 10,000 followers and verified brand accounts can upload videos up to 60 minutes long, but they must be uploaded via desktop. (Equally e'er, videos must exist in MP4 or MOV file format.)
Good news! You lot can at present upload your IGTV videos in 9:16 portrait attribute ratio, or in landscape (sixteen:9). Videos should take a minimum frame charge per unit of 30 FPS (frames per second) and minimum resolution of 720 pixels. The maximum file size for videos that are x minutes or less is 650MB. The maximum file size for videos up to lx minutes is 3.6GB.
Your use of IGTV could include anything from showcasing your team to sneak peeks, product launches, demonstrations, and any other binge-worthy content your audition will eat upwards.
As a brand, Netflix uses IGTV to connect you 1-on-one with serial regulars as well equally take you behind-the-scenes on some of your favorite shows.
Encompass Photo Size
You can upload a custom embrace photograph for your IGTV video to keep things on-brand. The recommended size for embrace photos is 420px past 654px (or 1:1.55 ratio). Choose your cover advisedly though! Right at present, y'all can't edit your embrace photo later you've uploaded information technology.
Instagram Live Video
- Ideal Dimensions: 1080 ten 1920px
- Ideal Aspect Ratio: ix:xvi
- Video Length: up to 60 minutes
Video Length
Instagram Alive videos must be a maximum of sixty minutes long. That's correct, you tin circulate to your followers for upward to a full hr!
Video File Blazon
- Videos must be in MP4 or MOV file format.
IG Live Video Resolution and Size
Instagram Live videos have the same specs as Story videos, meaning:
- Videos should be vertical (not mural) with an aspect ratio of 9:16.
- Videos should have a minimum frame rate of 30 FPS (frames per second) and a minimum resolution of 720 pixels.
- The maximum file size is 4 GB.
Instagram Live Content
Instagram Alive is exactly what you lot're accustomed to with Facebook Live. With the click of a button, you tin become live and interact in existent-time with your audience.
Use Instagram Live to walk your audience through a specific process, share your favorite tips, answer community frequently asked questions, or simply motivate and encourage your audience like Chalene Johnson does.
To become Live on Instagram:
- Tap in the acme left of the screen or swipe right from anywhere in Feed.
- Tap Live at the bottom of the screen, so tap Get Live.
- If y'all're on an iOS device, you lot tin tap in the bottom right to add photos and videos from your camera roll to your live video. To stop displaying your photograph or video, swipe correct and tap. Keep in mind that merely y'all can run across the photos and videos in your photographic camera roll while you're sharing a live video.
- When you lot're washed, tap End in the top right then tap to ostend. From there, you can tap Relieve in the peak right to save information technology to your photographic camera roll, or share it to your story.
Now that you accept a general idea of Instagram video options, let'due south take a look at required video specs across each Instagram feature.
Plus, encounter how more than tips on how to strategically use that feature in your business!
Video File Blazon
Instagram accepts either MP4 or MOV file formats in Instagram videos. H.264 MP4 is the best file format for Instagram video uploads and will assist y'all preserve the quality of your video after upload!
What to Know Virtually Instagram Compression
It's truthful – Instagram automatically compresses videos (and photos) upon upload, and in that location's no style to avoid information technology. The platform does this to save room on it'south servers with billions of pieces of content being uploaded a day. However, all is non lost!
If you lot find that your Instagram videos are being compressed, or showing poor quality later on upload, consider pre-formatting your video before upload. You should alter the file format to MP4, adjust the frame rate, and/ or use a video conversion programme to preserve your video and set up it for upload.
Instagram Feed Content
Using video in your feed should exist 2nd nature for well-nigh at this point. But, if you haven't begun withal, here are a few ways to create it without adding a bunch of actress hours to your day.
Best Tools To Create Instagram Video
Tools like the ones below get in easy to record, edit, and share your videos.
- FilmoraGo
- InShot
- Videorama
- Adobe Spark
- Placeit
Once your video is consummate, add it to Tailwind, schedule for your best time to mail to Instagram, write your description, and then watch the hashtag magic happen!
Every bit you type your description, Tailwind will begin to suggest the best hashtags for your content.
No more than searching, saving, and fumbling for the right hashtags, permit Tailwind practise the heavy lifting for you! 😍
Why You lot Should Be Using Instagram Video
Instagram video hasn't been around since day one, simply it has received an overwhelming amount of adoption and feature support from the platform. From Boomerang, Instagram Stories, Instagram Live, and IGTV, the options for reaching new audiences and connecting are countless.
Just take a look at Mention's Instagram Engagement Report and yous'll see the incredible impact of video on Instagram.
95 meg photos and videos are shared on Instagram every day, merely those video stats! 🙌
- Video performs better—on average—than other types of content on Instagram when it comes to generating engagement.
- Video posts receive more than 2x more comments than other types of posts.
- Video posts generated an average of 150 comments.
- Video posts received on average the highest number of likes.
via Mention.com
Basically, if you aren't using Instagram video yet, you demand to be.
Concluding Thoughts
The cardinal for your use of Instagram video is to identify the topics most appealing to your audience, flesh out those topics into short, seize with teeth-sized videos, and then choose a day that you'll consistently share your video content.
Equally with anything else, showing up on a regular footing is half the battle, but worth the fight when information technology leads to increased engagement.
*Hint hint: Doing this doesn't have to be hard when y'all utilize Tailwind to schedule your Instagram content! 🙌
What type of video volition you starting time using on Instagram for your business? Share with the states in the comments below!
Pivot and Salve information technology For Later
florancetheankind.blogspot.com
Source: https://www.tailwindapp.com/blog/required-instagram-video-sizes-and-dimensions
0 Response to "What Type of Video File Can You Upload to Instagram"
Post a Comment